Escaping the cycle of insolvency: How to predict and improve your agency’s profitability

They help agencies implement measurement systems and provide consulting so that they understand what to measure, how to measure it, and what those numbers reveal about their business to make better decisions and drive profitability.

Marcel also the host of the Agency Profit Podcast (you’ll never guess what we talk about on that show)

Marcel has also had the pleasure of working with SaaS Academy – the largest coaching program in the world for B2B SaaS founders run by Dan Martell.

All you need is clarity on where your time is going, what you’re earning for it, and how much capacity your team has. That’s enough to unlock these three core metrics.

With these three metrics, you can take control of the destiny of your business, and keep track of the gap between where you are today and where you want to reach from a profitability perspective.

If you want to dive deeper into these ideas, then Marcel encourage you to head over to parakeeto.com/toolkit where Marcel has put together a free toolkit for you –with videos that go much deeper into these metrics and everything else that you need to know to measure your profitability.